From reactive to strategic with online communication study

Candace says the course content has felt immediately applicable to her work.

“My favourite thing about the course so far has been how relevant it's been. I've worked in a communication field for over 20 years, and now everything that we're learning is information I wish I had 10 years ago.”

She says the relevance has been especially clear in her current role.

“So I've worked in television and broadcasting for the last 20 years and now I'm working for a larger organisation and every single thing that we have dealt with in the course so far I've either noticed in the field or can recognise I need to know more about.”

Just weeks into study, Candace says she already wanted to share what she learnt with colleagues.

“After the first module, I wanted to run into my first management meeting and share the information I learnt with everybody." 

Studying online has enabled Candace to fit postgraduate study around work and life commitments.

“I love learning online. I fit my study in around being a mum, working full time, renovating my house and the myriad of other things that we have to do in everyday life!"

She also highlights flexibility from teaching staff.

“My [facilitator] has been really flexible with deadlines and that I can work ahead on some things and I can take a couple of days grace period if I need to if I have a really busy period at work. So it's been really flexible.”

Candace says online learning has been more engaging than she expected, including connecting with others in the course.

“It's been more interactive than I thought online,  and I have gotten to know the other students in my class even though we're kilometres away!"

For others considering online study, Candace is clear in her recommendation.

“If you're thinking about studying, I would say it's definitely worth it.”

Considering upskilling in strategic communications? UC’s Master of Strategic Communication is available online or on-campus, with dedicated on-campus or online enrolment support. We also offer an online postgraduate certificate or diploma for shorter professional development options!